Quite a bit of prep goes into a first date, it turns out and it may actually involve Google. You better impress early, too, as the average person knows within 15 minutes into a date whether they want a second date or not, with half (50 percent) saying it takes even less time than that. Things move a bit quicker in the dating world, as six in ten Americans (60 percent) admit they take even less time than normal to form a first impression in a dating context. Results confirmed the importance of smelling good when seeking to form a positive first impression - as 85 percent of respondents said their first impression of somebody will be more positive if they smell good.Īnd that goes double when you’re on a date. The new survey by Dollar Shave Club was conducted to mark the launch of their cologne collection, Blueprint. The research investigated the key contributors and timings to a positive first impression and found that smiling, being polite, smelling nice, being a good listener and making eye contact number among the leading factors. First date? New business meeting? You only have 27 seconds to make a good first impression, according to new research.Ī study among 2,000 Americans examining the art of first impressions found that seven in ten Americans (69 percent) form a first impression of somebody before they even speak.

Best first impression